by ho_schi 2 hours ago

Tenth of millions of devices were sold (somewhere between 20 to 35 Million?). You could build multiple plants for it, with government funding in Europe.

The MBAs at Apple noticed:

    * Big size is a status symbol in Asia. And TV replacement. Their a lot of people in Asia.
    * Due to vendor lock-in people need to purchase anyway. So just sell them the standard phone.
They got the sales anyway. We don’t have a “functional market”. But Apples marketing was weird. They named it Mini instead of Compact or Air. And launched it against the SE? A lot people already refused to move from the SE 1st Gen to the Mini, to due the increased size and missing TouchID.

So Apple assumed people want even bigger Max or Air. The Air which is actually much thicker most other phones. Both seem to fail.